Mercedes-Benz has launched the latest generation of the GLC in India today. The GLC has been launched with a new operating concept, driving assistance system and also a new range of BS6 engines in India. Prices start at Rs 52.75 lakh (ex-showroom), which is for the GLC 200 petrol variant, while the GLC 200d 4MATIC diesel variant is priced at Rs 57.75 lakh (ex-showroom). The facelifted GLC also gets Active Braking Assist, ambience lighting with 64 colours levels for the desired lighting mood, a new steering wheel with touch control buttons, a new walnut open-pore wood trim, wireless charging and midline sound system.
Speaking about the launch, Martin Schwenk, Managing Director & CEO, Mercedes-Benz India commented, “Mercedes-Benz strives towards developing products centered around the customers, which ensure the best driving with an equally intuitive experience. The new GLC is the most tech-savvy ‘Made in India’ SUV and owing to its popularity, we decided to introduce Mercedes-Benz’s all-new intuitive infotainment system – MBUX for the first time. The new GLC combines ruggedness of a SUV with the intelligence of MBUX and luxury appointments synonymous with the Three-Pointed Star. We are confident this unique offering will continue to win the hearts and minds of our discerning customers.”
Schwenk added, “The launch of the new GLC reiterates our product offensive for the Indian market. The new GLC is one of Mercedes-Benz India’s highest-selling SUVs, having sold over 7000 units since its debut. The launch of the GLC also marks the introduction of the next generation of MBUX with the aim to improve driver’s interaction with the various systems in the car. The GLC is targeted at customers, who are urban dwellers, tech-savvy at the same time adrenaline seekers. The GLC with MBUX makes a compelling proposition in the mid-size luxury SUV segment and we are confident of the vehicle’s continued success of being on top of customer preference.”