Swedish carmaker Volvo has been really putting things to the boil in the Indian market off late. The company also announced its localisation plans a couple of months back and now is focusing on setting up more dealerships throughout the country. The carmaker has now opened up its first dealership in Lucknow, Uttar Pradesh.
Announcing the opening of the showroom in the city, Tom von Bonsdorff, Managing Director, Volvo Auto India said, “We look at Lucknow as one of the major business centres in Uttar Pradesh and our dealership here will cater to the growing affluent and discerning class. With the right partner in Lucknow, we are all set to provide modern Scandinavian products that exuberate luxury, technology, comfort and Volvo’s legendary safety. Apart from this we are committed to best-in-class services for our customers here.”
The occasion also witnessed the regional launch of V90 Cross Country. Speaking further about the car, Tom said, “Volvo V90 Cross Country is an embodiment of a perfect ‘Get Away’. The car has remarkable off-roading performance, on-road comfort, safety and luxury. It is designed for Indian road conditions and is in sync with the new-age luxury customer’s lifestyle of seeking a weekend escape. We have a good equity for our brand in this part of India and we are confident that our new partners Speed Volvo will help us leverage the brand’s potential in the luxury car segment.”
Volvo’s current portfolio in India
Volvo S60 ,Volvo S60 Cross Country ,Volvo S60 Polestar, Volvo V40, Volvo V40 Cross Country, Volvo XC60 , Volvo XC90, Volvo XC90 Excellence, Volvo S90, Volvo V90 Cross Country .